Krayna works with us on FAIRLING since March, 2022. With their vegan and cruelty free cosmetics Krayna wants to set a statement that should ideally be the norm for the rest of the cosmetics industry as well. So far, they have already received two requests from interested retailers. The love story between Krayna and unique retailers was a full success. Through FAIRLING Krayna has been able to find long-lasting partnerships.
There are many important holidays for businesses, varying for each country. In this article we want to talk a little more about what holidays and special dates are especially important in Germany and will walk you through our roadmap of the ultimate holidays and when you should start with your business preparations.
There are many holiday seasons that are an intense time for brands and makers. While customers start to shop for holiday specific products during the holiday season, brands and makers have to start their preparations at least three months prior to that. How can you as a brand fully prepare for successful wholesaling during the holiday season? Read our 8 golden rules in this article.
Brands must offer their target group consistency and continuity in order to retain their loyalty in the long term. For this to succeed, the brand must first be positioned. Where does the brand stand in the market and who is its target group? In this article we will give you some helpful tips to define the ideal target group for your brand.
Tayf is an active member in our FAIRLING network since December, 2021. With their organic and fair produced cotton blankets and towels they have received over 9 requests from interested retailers who wanted to sell a comfortable piece of Tayf’s items in their local stores. The love story between Tayf and the unique retailers was a full success. Through FAIRLING, Tayf has been able to form long-lasting partnerships that still last to this date.
The demand for sustainable packaging options in various business sectors is growing every year. There are many ways to make the packaging for your brand more or even completely sustainable. In this article we will present 9 sustainable packaging alternatives for your brand.
Recharge your electronics and nature. Wearetreed has it made their mission to make technology more sustainable. Their sustainable materials of wood from local sources and compostable wheat straw material is the next generation in sustainable and innovative charging gear. For every item sold they will plant a tree to give nature something back – recharging our environment and nature.
Interior decoration, but a little different this time. The Danish brand Studio About combined their creativity to design unique and minimalistic products with the aspect of acting sustainable as a brand. Timeless designs meet mindful produced decoration, uncompromising in materials, quality and design.
An ideal product catalogue that showcases your brand is mandatory in the world of wholesale – even more so in the digital world. In this guide we will give you all the important know-how about creating the perfect product catalogue for your brand.
Paying more attention to self-acceptance, stress avoidance and one’s own desires and values, that is the goal that the founders Jan and Milena of Ein Guter Plan had and still have for their diary of self-awareness. The diary Ein Guter Plan should help people understanding their stress and own mental health struggles, motivating them to be more self-aware and preventing burnout. Everyone’s mental health is important and Ein Guter Plan encourages talking more openly about this topic.